Saturday, June 30, 2012

This August, buy The Lorax on DVD and take "The Lorax Pledge Drive" @TheLorax

The Lorax 3
The animated movie, "The Lorax" was a huge hit this year.  The story, based on the book by Dr. Seuss is about what happens when we fail to be good stewards of the Earth.  In an effort to get kids more interested and involved in saving energy and taking care of the planet, Boys and Girls Clubs of America and Team ENERGY STAR® are collaborating with Universal Studios in this Lorax themed Pledge Drive.

The Lorax Pledge Drive” asks the kids in the clubs to collect pledges to save energy from their friends, families and others. Top pledge drivers will win an ENERGY STAR qualified Samsung LED TV and a library of Universal movie titles. The top pledge driver also wins a trip to Universal Studios Hollywood.

If you are not familiar with the movie, it tells the story of what happens when a young man comes upon an amazing land where the Trufflula trees grow.  You can see them in the photo below.

The Lorax 2Aren't they beautiful?  They did an amazing job capturing the feeling of what a Truffula tree should be.  Something I would want to touch, own, and maybe even covet.  As you can guess, the world does covet them, and soon, and only the Lorax can speak up for them.

The Blu-Ray Combo Pack and DVD release is scheduled for August 7th, and there are three new mini movies to enjoy, too.

As you watch the movie, you will recognize the voices of Danny DeVito, Ed Helms, Zac Efron, Taylor Swift, Rob Riggle, Jenny Slate and Betty White bringing the characters to life.

Learn more about the movie by visiting the official website, following The Lorax on Twitter, or becoming a fan of the movie on Facebook.